Article Archives

Menu Design: To Adapt, or Not to Adapt?

By Paula Selvidge Computer software applications are typically designed for a broad range of users and tasks. Flexibility through adaptation has become more popular in the design of user interfaces in order to accommodate specific users and their mental models.

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Reading from a Palm Pilot Using RSVP

By Mark C. Russell, Marilyn James & Andrea Cohlmia This study is a continuation of our ongoing research into the feasibility of using the text presentation method known as Rapid Serial Visual Presentation (RSVP) as a possible means of reading

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Internet Purchasing Attitudes: Does It All Come Down to Cost?

By Bonnie Lida & Gina Copas Being able to shop and make purchases via the Internet is a relatively recent choice, one which people have either embraced or avoided. Studies have been done to determine factors contributing to either position.

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Planning Your Next Vacation: Orbitz, Expedia, or Travelocity?

By Barbara Chaparro & Ashley Gibson After lots of hype and controversy, Orbitz.com, a new travel website developed by five airlines, American, Continental, Delta, Northwest, and United, was launched and has since been a fierce competitor to Expedia.com and Travelocity.com.

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Examining User Expectations for the Location of Common E-Commerce Web Objects

By Michael Bernard According to Keenan Vision Inc. (2001), business-to-customer online purchase revenue is expected to top 180 billion US dollars for the year 2002. By the year 2004, it is expected to grow to 300 billion US dollars. Clearly

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