Article Archives

Aesthetics and Usability: A Look at Color and Balance

By Laurie Brady and Christine Phillips As websites continue to fight for the attention of potential users, designers must begin to look not only at the inherent usability of the site, but also its perceived usability. For instance, Tractinsky (1997)

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The Impact of Paging vs. Scrolling on Reading Online Text Passages

By J. Ryan Baker In a previous issue of Usability News, we examined the use of paging vs. scrolling for the presentation of search results. In that study we found that a moderate amount of scrolling (fifty links per page)

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Top Ten Mistakes of Shopping Cart Design

By Barbara S. Chaparro1 Ahhh, shopping. Imagine strolling down the aisle of your local store with your shopping cart. You find an item that you want but before you can put it in your cart you have to give your

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Fortune 500 Revisited: Current Trends in Sitemap Design

By Mark C. Russell In our first issue of Usability News, we reported a study that surveyed the top Fortune 500 companies’ web sites for the use of sitemaps (Bernard, 1999a). This study found that nearly half (46%) of the

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The Effects of Line Length on Children and Adults’ Online Reading Performance

By Michael Bernard, Marissa Fernandez, & Spring Hull Adults, as well as children these days often read an extensive amount of information online. For example, of the 25-to-34-years-old age group, it is reported that 25 percent read online newspapers, compared

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